Dak & Collaboratives
T H E N E E D
Dak & Collaboratives creates locally-inspired Fargo apparel. They were in need of branding which emphasized their creative, fun and relatable brand culture.
T H E S O L U T I O N
Visual Branding
Together, we created a full-package branding solution starting with a rustic-meets-modern logo incorporating their iconic "Dak the Bison" head as the logo mark.
With the logo we curated font types, color schemes and additional visual elements to create brand consistency.
Content for social media, shop site, blog and other digital platforms was also custom created.
Product Photography + Styling
Product photography was key to creating print design designed to showcase their apparel collections to customers and potential wholesale buyers.
Special Projects
The "Dak the Bison" icon, and original design for the brand was a staple in developing their visuals. Following Dak the Bison came North the Moose, a graphic icon developed in the same style.
The two icons, along with a variety of other custom designs were incorporated into Dak & Collaboratives screen printed and embroidered apparel.
To see the Dak & Collaboratives shop site, go to
